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Our Chapters

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Objective

Promote songs under the label with specific narratives based on recent internet trends.

Approach

We sourced and integrated emotionally resonant human stories with the tracks, amplifying the reach and impact of the music in an authentic way.

Result

7 Reels
15million+ Reach
1.2million+ Engagement

Objective

       To create awareness about the hair care brand–Traya that provides solution to hairloss problems after indepth analysis of it’s customer’s lifestyle. 

Approach

To highlight how it benefited people, we covered the life journey of it’s customers by putting forward how Traya’s products/ treatment helped them with hairloss- regaining confidence & strength. 

Result

6 Reels
6.5 million+ Reach
250k+ Engagement

Objective

To cover the journey  of the founders to  humanize the brand.

Approach

We featured the  beautiful story of the  mother-daughter duo  and their journey of  building a successful  brand together.

Result

1 Reels
855K+ Reach
35K+ Engagement

Case Study – CSR Initiative

Objective

To promote the  impact of their CSR  Campaign-Taara  focused on upskilling  of women.

Approach

We covered beautiful  journeys of women  who found their foot  again in the corporate.

Result

2 Reels
2.4million+ Reach
150K+ Engagement
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